Wednesday, 29 September 2010

Analysis of two film magazine front covers.

As i've chosen to produce a film trailer i have to do two other peices of work to go with it. I could choose between

* A website promoting the film.
* A film magazine featuring my film on the front.
* A poster promoting my film.


From those 3 options i chose, a film magazine promoting my film and a poster promoting my film. I have decided to research both to see what i will need to include in my magazine and poster and what will look professional.
















From comparing these two covers i have seen that both include a large image taking up most of the page and text to suit with the genre and style of the photos. The magazine called 'Entertainment Weekly' is a lot more symplistic then 'Empire' magazine.

Entertainment weekly doesnt display the barcode on the front and also doesn't contain much colour. Empire magazine however has bright green colours to suit with the image that the joker has. Entertainment Weekly on the other hand has bleak colours such as grey and white to suit with the genre of Sweeny Todd. This magazine cover is a lot more sombre than Empire magazine.

The close up shot of Johnny Depp on the front of Entertainment Weekly magazine is a close up shot representing the Gothic genre of the film. This photograph looks as though it has been taken from a still shot of the film were the acting is directly looking down the camera lense interacting with the audience. This shot is not necesserily representing the film but representing the actor. The fact that it invloves the audience and involves a major A list star half sells the film for the audience. Entertainment Weekly magazine knew exactly what they were doing when they advertised the shot as 'Johnny Depp' and not 'Sweeny Todd'. They know Johnny Depp is a well respected actor and that he has thousands of fans. To sell the film they do not nessicarily have to show advertise it. Many people would go see the film just because Jonny Depp is acting in it.

Empire magazine have also chosen a still from the film but we know this is not representing the actor as 'Joker' it written next to the image. The typography is an usual style which shows the villain side of the action hero comic film. Batman is a well known comic strip and has many fans. Because of this the 'Joker' is a well known villain. Thousands of people love everything to do with comics and Batman and this magazine does not have to sell the actor to make people go to watch the films. This is something the editors and producers know. Batman also has many sequels, people would have been awaiting this film as it is not a one off.

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